Idea Assessment – Module 4 starts now!
It is time for a new module in the course! Now we leave the idea refinement phase and instead focus on assessing all ideas. All the information you need about the module is available here!
eriences from generating ideas
The financial fund business often generates idea listening to their lead users. Lead users are professional investors that understand the need of diversifying the risks hence the expected return. The higher the expected return, the higher the risk. Financial institutions usually diversify their products (i.e. funds) according to risk (and as a consequence the expected […]
The view of information and pattern recognition.
When looking at Idea/Concept refinement, there is an overall flow that could be described as this: information -> comprehension-> pattern recognition -> simplification -> evaluation (but a loop, as the evaluation lead to new information) This loop will occur both during the problem definition phase, as well as the solution definition phase, but seeing as […]
Tweetchat time!
At 12:30 CET we start the fourth tweetchat in the course. Today focus is on Idea Refinement, follow IM_CTF on twitter and the hashtag #im74 to participate! See you soon!
Idea Refinement
Once an idea has been generated, the idea needs to be molded before it is assessed and implemented. Idea refinement can be carried out in many different ways. For this module, I found the article by Sukhov (2016) particularly beneficial. By breaking the idea into different elements, the innovators can refine each of the elements […]
Idea refinement
The idea refinement stage of ideation is a process of further developing and refining the idea generated so that it can easily be understood and be ready for the next step. The idea refinement process might involve people with different knowledge and competence which; on one hand, this can be seen as helpful; as the […]
Module 3 Idea Refinement
Idea refinement iterations will lead to an innovative and implemented solution if indeed the design problem is initially understood. This is reflected in the article by Dorst et al. (2001) who investigated the creativity & design quality for a new litter disposal service on new model Dutch trains. They state “the more time a subject […]
Refinement
Refinement. I absolutely love this word. It is the struggle between reality and dreams. I love the dilemma and the space to work creatively. Refining my idea about imposing a color scheme over all content on the Internet is large, all encompassing and incomprehensibly impossible. I absolutely love working on what others consider impossible. […]
Module 3 Experiences from refining ideas
Min erfarenhet är att det inte är någon brist på idéer internt. Utmaningen är snarare att prioritera, utveckla och se till att idéerna genomförs, att gå från idé till att faktiskt genomförande. I verkligheten är de absolut flesta idéer som förfinas och genomförs inte organiserade som ett strikt idéutvecklingsprojekt. Det handlar snarare om att göra […]
Experience in refining ideas
I have to admit my professional experience with idea refinement is very limited. In my previous and current companies we did not do a systematic idea refinement. While previously working as a brand manager in food industry I was responsible for idea generation and refinement within my supervised category, but the job was carried out […]
Modul 3 – Idea Refinement
In my experience idea refinement is crucial process for a company to keep its competitive advantage. It is important for a company to stay innovative and generate new ideas but it must be done in a way that ultimately reduces company costs and/or increases costumer satisfaction. When we are working with idea refinement in […]
Modul 3 – Idea Refinement
Form previous experience, working with idea refinement is both tough but can at the same time be very rewarding. In our firm we have a very open communication with our staff as well as our customers. My way of looking on it is that if our clients are invited to contribute to idea generation, myself […]
Reflecting on the idea refinement assignment
I truly enjoyed this exercise, since it made me reflect about the idea refining process in detail. It gave new insights on how ideas are generated and refined in groups, the importance of different perspectives within the group and how vital it is to communicate the idea in a structured and informative manner. My approach […]
Idea refinement – an example
My example about idea refinement comes from a problem I have been working with in my job. A group of employees came to me to solve a problem. First we worked with the actual problem and described it before asking co-workers to help solving it. The problem was described at a web-page where employees can […]